Soft News Goes to War: Public Opinion and American Foreign

Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

Size: 6.95 MB

Downloadable formats: PDF

Students will not receive credit for COSF 130 and COMM 103E. They cast shadows of doubt about the credibility of an organization in the eyes of the public. Faster, cheaper and better are not options for most companies, they are imperatives. It should be noted that reputation repair can be used in the crisis response phase, post-crisis phase, or both. In addition, publics assess the organization based on the quality of employees’ relationships with their organization.

Pages: 368

Publisher: Princeton University Press (November 23, 2003)

ISBN: 0691115869

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